The Cold Shoulder Vest – Classic 2.0 – XL

$199.95

EXERCISE IS NOT THE ONLY WAY TO BURN CALORIES!! I was studying the science of how cold exposure burns calories, when I had a light-bulb moment, and that’s when I began the work that eventually led to the development of The Cold Shoulder’s a vest that drapes ice over the shoulder and back, and extracts calories while you wear it. For example, Olympic swimmers burn many more calories per day than other Olympic athletes, and it has nothing to do with the exercise. It’s the water. They spend their day in water that’s 20 degrees (F) below their body temperature, and this temperature difference makes them burn way more calories than the exercise alone. Due to the temperature difference between the body and the water, heat flows from the body to the water, burning many more calories than the exercise alone. Any mild cold exposure causes your body to burn extra calories, whether it’s a cold day outside, air conditioning set too high, or your skin being in contact with a cold object. Scientists have been studying the effects of mild cold exposure for decades, and it’s a well documented fact that mild cold exposure induces calorie burn. Our vest, The Cold Shoulder, has ice draped over the shoulder and across the back: These are the most comfortable places to put the ice because that’s where your body has the fewest nerve endings. It’s also the most scientifically valid place to put the ice because, just under the skin of the shoulders and back, there’s a type of tissue called Brown Adipose Tissue(BAT). BAT burns calories when you encounter mild cold.BURNS CALORIES WITHOUT EXERCISE – Burn an excess of up to 500 calories a day.
SAVES TIME – Burn the same calories at your desk as you would on the treadmill.
IT’S EFFECTIVE – Based on years of cold exposure research.
IT’S COMFORTABLE – After trying it a few times, you’ll hardly notice you’re wearing it.
IT GETS MORE EFFECTIVE THE MORE YOU USE IT – Your body gets more used to the idea of turning on your internal furnace to burn calories

via The Cold Shoulder Vest – Classic 2.0 – XL